Pass Google AdWords Shopping Advertising Exam in First Attempt Guaranteed!

All Google AdWords Shopping Advertising certification exam dumps, study guide, training courses are Prepared by industry experts. PrepAway's ETE files povide the AdWords Shopping Advertising Google AdWords: Shopping Advertising practice test questions and answers & exam dumps, study guide and training courses help you study and pass hassle-free!

The Google AdWords Shopping Advertising exam validates one’s skills and ability to use shopping ads effectively. By passing it, individuals earn the associated certification and demonstrate their expertise in creating and optimizing Shopping campaigns that increase conversions and reach.

Skills Measured

Upon acing the test and gaining the Google AdWords Shopping Advertising certificate, the students will verify their mastery of the following skills as they relate to Shopping ads:

• Proficiency in leading Shopping campaigns and promoting local and online inventory in addition
• Understanding how Smart Shopping campaigns help in satisfying a client’s marketing goals
• Using the local catalog and local inventory ads to manage in-store and online traffic
• Mastering Google solutions and how they can be used to link retailers to shoppers and improve businesses
• Finding out how the Showcase Shopping ads affect consumers at the beginning of a purchase journey

A Breakdown of the Test Details

The Google Shopping Ads exam comprises 46 questions that are purely in multiple-choice form. The time limit for completing the test is 75 minutes, while a required score is at least 80% and above for the candidates to get accredited. Usually, the retake period is one day (24 hours), meaning those who fail this exam on the first try won’t be allowed to reschedule it right away. After completing this test, candidates will obtain a personalized certification that highlights their accomplishments at this level, which could make a huge difference when eyeing new job opportunities in this field.

Studying for the Exam with the Official Course

Preparation for the Google Shopping Ads exam includes using relevant materials to grasp all the test domains as covered by the official outline. For all candidates looking to make their first steps in this role, here is what you should know about Google’s eLearning course. It is divided into seven parts, which are as follows:

• Growing Your Retail Business with Google

  This is the first module that trainees will have to go through and involves tons of critical concepts. These include accelerating your business, connecting with clients and shoppers, and managing actions using unified retail experiences.

• Reaching More Customers with Shopping Campaigns

  The second module in this path revolves around promoting local and online inventory with the help of Shopping campaigns. This phase will also equip you with the skills you need to successfully boost web traffic and enjoy improved leads. Finally, you will gain the knowledge and technical abilities needed to enhance performance and streamline campaign management using Smart Shopping campaigns.

• Driving Shoppers In-store With Local Product Ads

  The concepts in this lesson address the technical skills associated with driving clients to your local store to make their purchases. Of course, this involves the Local ads. Here, you should also be able to explain how ad formats provide store-specific details and local inventory information to the clients and shoppers near your retail locations.

• Promoting Your Brand with Showcase Shopping Ads

  As the name suggests, this module involves the topics such as distinguishing your brand from the rest and influencing shoppers who are beginning their purchase journeys. Usually, many consumers visit Google to find out what they want whether a new brand or product. And this is an opportunity you will not want to miss.

• Growing Your Business with Google Ads

  Whether an established brand or a startup, Google ads give a level playground to all business owners. It makes it easier for you to interact with tens of thousands of potential clients around the world. And these concepts take the center stage in this module. Here, you will understand how working with Google Ads can enable you to land more clients and fulfill your business goals.

• Increasing Efficiency Using Automated Bidding

  Regardless of the size of the business, it is always challenging to get everything right from the word go. If there is one challenging aspect for many business owners, it is setting the right bid at the right moment. So, this module will help you master automated bidding strategies such as Smart Bidding, which will help you achieve your marketing objectives in the long run.

• Increasing Conversions Using Performance Planner

  This is the last lesson associated with the Google Shopping Ads certification training. It entails effective planning with the Performance Planner, which helps business owners to maximize the outcome of the Google Ads investment.

Focusing on the Revision Books

Apart from the above course, exam applicants may refer to credible books. Some of the recommended options are the following:

• Google AdWords Certification Study Guide: The Missing Textbook

  This book is written by Rich Masterson to act as a step-by-step guide for the Google AdWords training. In general, this material targets all individuals who are interested in becoming adept with Google to ultimately help them build careers as Google AdWords specialists. It covers diverse topics from AdWords accounts to targeting to budgeting, among the rest. By reading it, the candidates will learn more about available tools, the optimization of performance, Display advertising, and more.

• Make Each Click Count Using Google Shopping: Revealing Profits & Strategies

  This book was published in 2020 and thus includes modern concepts to know about Google Shopping. It is written by Andy Splichal, a certified and experienced marketing strategist, and provides valuable insights into using this service and achieving great results. Its content involves the optimization of Google Ads, the features and setup of Google Merchant Center, automation techniques, and many other areas that will make you an expert in the field.

Conclusion

The Google AdWords Shopping Advertising exam might be simple to pass but this requires thorough preparation. The candidates can opt for the official course and complement it with books to ensure comprehensive revision and a solid grasp of the topics tested. Note that you can also take a short self-assessment before the real exam to check yourself. Then, with good scores in the test and the desired certification, you can be certain that you will draw the attention of recruiters who are looking for skilled professionals to fill in the available roles. Such positions also come with improved salary potential. For all these reasons and more, pay attention to your certification journey and ace the exam with ease.

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